For many pet owners, these vet bills can add up and become overwhelming. The mission of The Pet Lifeline Program is to assist provide financial assistance to pet homeowners who are struggling to cowl their pet’s veterinary payments. Despite growing interest in specialty pet meals classes like contemporary and refrigerated pet food, only one out of five pet homeowners cook dinner a do-it-yourself meal for his or her furry friends.
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And nonetheless, solely 30 percent of pet homeowners purchased pet meals for his or her pet’s general well being. Under 20 percent purchased pet meals particularly for skin and coat, digestion, joint well being, dental well being, and coronary heart health. Pet food and treats are the largest earnings makers for the us pet trade, adopted by veterinary care and merchandise. Pet food gross sales totaled greater than $44 billion in the U.S. in 2020, with roughly $12 billion of that attributed to dry kibble and wet canned meals. With an increase in veterinary visits for ailments which are on the rise, the pet pharmaceutical industry is also experiencing growth. The pet drugs market reached $10.8 billion in gross sales in 2020, which is up about 13 percent from the earlier yr.